You know when you Google something once, then later Instagram starts showing you ads like it was personally briefed?
That is the internet making assumptions.
Not one big dramatic assumption.
A lot of tiny ones.
- What you look at.
- What you ignore.
- What you compare.
- What you almost buy.
- What you keep coming back to.
- What kind of person it thinks it is dealing with.
Usually, those assumptions stay hidden behind ads, feeds, recommendations, and weirdly specific suggestions.
You see the output.
You do not get to see the read.
This lets you see the read.
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Not who you are.
Just who the internet might think you are.
Your answers help.
But the internet is mostly checking its work.